Liz Benditt is a 5-time cancer survivor turned “cancer-prenuer”. After muddling through four different cancers (Breast #2/2022, Breast #1/2017, Basel Cell/2015, Thyroid/2010, and Melanoma/2009) she knows a thing or two about what it is like to be a working mom and patient, undergo painful surgeries and treatments, and receive so many well-meaning but useless gifts. (e.g. Kicking Cancer Tote Bags, Breast Warrior t-shirts, worry stones, over-cooked lasagnas…)
In Fall of 2020, Liz transitioned from corporate marketing executive to mission-driven entrepreneur by channeling my personal experience into launching TheBalmBox.com. We interviewed over 500 patients and caregivers to curate functional care packages for cancer patients.
Liz was featured on NBC, USA Today, Medium, and Yahoo News. She was named a #WomanOfAction by the Susan G. Komen Foundation of KSWMO and was their keynote speaker at their Pink Power Luncheon as well as an award-winning finalist from the Amber Grant Foundation. She's been a featured guest on a long list of podcasts including, Pieces of a Woman, In The Rising, and Love Shack Live (podcast and live radio broadcast).
Liz Benditt Vroom Vroom Veer Stories
Born in California, moved briefly to the Chicago area went to High School in Pennsylvania; she was already into sports including gymnastics so she joined the varsity cheerleader squad
Studied mass communication at Boston College for her undergrad; learned how to communicate be articulate and tell a story
Realized she enjoyed the business side of marketing more than the creative side; got her MBA and really focused on using data to drive business and creative decision through testing and surveys
Did her Honeymoon in Costa Rica and a very remote resort; after she flew into the country got on a single engine aircraft to fly to the resort
Visited Paris twice and stood in line to see the Mona Lisa both times; on the first trip with 6 other 20 something girlfriends one friend said “Let's go see the HO and then get a cocktail”
Employee #3 at Bluetooth! Helped to make sure as many companies as possible would support Bluetooth; got to travel all over the world
Fall of 2020, transitioned from corporate marketing to mission-driven entrepreneur by channeling my personal experience into TheBalmBox.com. We interviewed over 500 patients and caregivers to curate functional care packages for cancer patients
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